#Myntra s Big #Fashion #Festival #Sale Hits Record 627 #Million User Visits Myntra’s Big Fashion Festival sale has shattered previous #records, amassing an impressive 627 million user visits. The fashion e-commerce giant saw a surge in shoppers, driven by festive season deals and attractive discounts. The platform also witnessed a rise in first-time buyers, indicating broader market reach. Ethnic wear, beauty products, and accessories topped the charts, while premium brands experienced heightened demand. The event’s success highlights the increasing preference for online shopping in India, particularly during festivals, positioning Myntra as a key player in the #retail space.